发布时间:2024-04-21 09:50
变更时间:星期日 21日 四月 2024 09:50:25

What will make you rich 3-3

Level two: $100K to $1M

Level three, $1 million to $10 million plus. Elon Musk wouldn't be nearly as successful as he is today if he didn't have the ability to inspire others to make his visions a reality.

Influence: The Psychology of Persuasion

"Influence: The Psychology of Persuasion" is one of the best books on this topic. I've been using this principle in my model shops for years as my employees are encouraged to help customers with quick repairs for free. I know that if we do this, the person is far more likely to come back in the future and make a much larger purchase. You can use this with anything. Just focus on giving value and eventually, it'll come back to you.

		   
《"影响力： 说服心理学》是这方面最好的书籍之一。多年来，我一直在我的模型店里运用这一原则，鼓励我的员工免费帮助顾客进行快速维修。我知道，如果我们这样做了，顾客就更有可能在未来再次光顾，并购买更多的东西。任何事情都可以这样做。只要专注于提供价值，最终就会有回报。
		
	

Never Split the Difference

Dealing with people comes with a lot of headaches. You can't compromise on your vision but you also need to make sure that people don't resent you."Never Split The Difference" says you can do this by using something called tactical empathy. The key is to empathize with someone's situation to get them to empathize with yours. People want to be heard

		   
与人打交道会遇到很多麻烦。你不能在自己的愿景上妥协，但也要确保别人不会反感你。《千万不要各退一步》一书中说，你可以通过使用一种叫做 "战术移情 "的方法来做到这一点。关键是要对别人的处境感同身受，从而让他们对你的处境感同身受。人们希望被倾听
		
	

How to Win Friends and Influence People

as mentioned in "How To Win Friends and Influence People" they don't wanna be told they're wrong. The reality is all humans are emotion led creatures. They tend to make their decisions with this in mind and then justify their actions with logic.

		   
如《如何赢得朋友并影响他人》中所述，他们不想被告知自己错了。事实上，所有的人类都是情绪主导的生物。他们在做决定时往往会考虑到这一点，然后用逻辑来证明自己的行为是合理的。
		
	

Pitch Anything

"Pitch Anything" explains this as having three different brains. The croc brain which developed when we were mere animals, the mid-brain and the neocortex where we make all of our decisions. Most people try to appeal to the neocortex when they want to sell something, but first you need to break through the croc brain. You can do this by using emotion and making what you're asking for as simple as possible. Leadership is something I've spent a lot of time learning about because the better you are at it the more money you can make.

		   
《重新定义推销》将其解释为有三种不同的大脑。当我们还只是动物时就已经形成的鳄鱼脑、中脑和新皮质，我们的所有决定都是在中脑做出的。大多数人在推销东西时，都会试图吸引新皮质，但首先你需要突破鳄鱼脑。要做到这一点，你可以利用情感，让你的要求尽可能简单。领导力是我花了很多时间学习的东西，因为你在这方面做得越好，你就能赚更多的钱。
		
	

Start With Why

"Start With Why" shares a useful tool called the Golden Circle. Where why is it the center, how is in the middle ring and what is in the outer ring. Bad leaders start from the outside and rarely get to the center. This is like my teachers at school who told me to read because that's what I needed to do but never inspired me to take action. On the other hand, my mentors told me that if I wanted to become wealthy and have freedom, I should read specific books and they gave me recommendations to achieve my goals. After that, I really saw the value in books. The key here is that great leaders inspire you to take action, they don't tell you to. It may surprise you but all leaders are pretty calculated people deep down.

		   
《从 "为什么 "开始》分享了一个名为 "黄金圈 "的实用工具。其中，"为什么 "是中心，"如何做 "是中圈，"做什么 "是外圈。糟糕的领导者都是从外圈开始，很少能到达中心。这就像我在学校的老师，他们告诉我要读书，因为这是我需要做的，但从未激励我采取行动。另一方面，我的导师告诉我，如果我想变得富有和拥有自由，就应该阅读特定的书籍，他们还为我提供了实现目标的建议。从那以后，我真正看到了书籍的价值。这里的关键在于，伟大的领导者会激励你采取行动，而不是告诉你去行动。也许你会感到惊讶，但所有的领导者在内心深处都是非常精打细算的人。
		
	

The 48 Laws of Power

Reading "The 48 Laws of Power" opened my eyes to this even more. One of my favorite laws was number 11, learn to keep people dependent on you. This is so true as an employee and a leader, if you can be replaced by someone you can never truly have power. However, if your future business is dependent on irreplaceable people, it will eventually collapse.

		   
读了《权力的 48 条法则》后，我对这一点更加豁然开朗。我最喜欢的定律之一是第 11 条，即学会让别人依赖你。作为一名员工和领导者，这一点非常正确，如果你可以被别人取代，你就不可能真正拥有权力。然而，如果你未来的企业依赖于不可替代的人，那么它最终也会倒闭。
		
	

The E myth

The reason why 80% of new businesses fail is that the person running it does not understand how to build systems and processes. "The E myth" outlines how most people who start businesses are not entrepreneurs, but rather just good at a certain skill. For example someone who makes good cakes may not necessarily be able to run a successful bakery. These kinds of entrepreneurs often over invest in their businesses hoping that one day they will turn a profit. However, what often happens is the income slows down while expenses remain high leading to the closure of the business and no profits.

		   
80%的新企业之所以失败，是因为经营者不懂得如何建立系统和流程。《创业神话》概述了大多数创业者并非企业家，而只是擅长某种技能。例如，一个蛋糕做得好的人不一定能成功经营一家面包店。这类创业者往往过度投资于自己的企业，希望有一天能实现盈利。然而，经常发生的情况是，收入放缓，而支出却居高不下，导致企业倒闭，没有利润。
		
	

Profit First

That's why adopting the strategy described in the book, "Profit First" is crucial. The book proposes that entrepreneurs should run their business with the calculation, sales minus profit equals expenses, to ensure that they're always profitable. I believe one of the primary reasons I've succeeded in business for so long is by specializing in one specific niche, radio controlled models. Although it may seem small, I know I could be the best in my field.

		   
因此，采用《利润第一》一书中所述的战略至关重要。书中提出，创业者在经营企业时应计算销售额减去利润等于支出，以确保企业始终盈利。我认为，我之所以能成功经营这么长时间，其中一个主要原因就是专注于一个特定的市场定位--无线电遥控模型。虽然看起来很小，但我知道我可以成为这个领域的佼佼者。
		
	

Good to Great

"Good To Great" describes this as having a hedgehog mentality . Each day the fox attempts new tactics to catch the hedgehog, but every time the hedgehog rolls into a ball, using this tried and tested strategy to avoid being eaten. Being extremely good in one area makes you rich in the long run. Up until this point, I have a discussed world events as they relate to the bigger picture. This is because I believe that you need not worry about them until you have the power to influence them.

		   
《从优秀到卓越 》将其描述为刺猬心态。狐狸每天都在尝试新的策略来捕捉刺猬，但每次刺猬都会滚成一团，用这种屡试不爽的策略来避免被吃掉。从长远来看，在一个领域做得非常好会让你变得富有。到目前为止，我讨论的都是与大局相关的世界大事。这是因为我相信，在你有能力影响它们之前，你不必担心它们。
		
	

The Fourth Turning

If you have a considerable amount of wealth, it may be worth reading "The Fourth Turning" which suggests that every century consists of around 4, 25 year historical blocks called the high, awakening, unraveling and crisis.

		   
如果你拥有相当多的财富，不妨读一读《第四次转折》，它认为每个世纪都由大约 4 个 25 年的历史区块组成，分别称为高潮、觉醒、解体和危机。
		
	

The changing world order

Another good one is "The Change in World Order" which discusses the idea that every major superpower has its time and eventually declines. These can provide a perspective on how events and trends may impact the economy and society which can be useful for making informed decisions about investments and business ventures, but aren't necessarily something to worry about if you haven't made at least 10 million, in my opinion. I'm gonna leave the next video right up there but don't click on it just yet, make sure to subscribe if you want to grow your wealth.

		   
另一本好书是《世界秩序的变化》，其中讨论了每个主要超级大国都有其衰落的时候。这些可以提供一个视角，让我们了解事件和趋势会如何影响经济和社会，这对于做出明智的投资和商业决策很有帮助，但在我看来，如果你还没有赚到至少 1000 万，就不一定要担心这个问题。我要把下一个视频放在上面，但先别点击，如果你想增加财富，一定要订阅。
		
	

#podcast #Level3